Hundreds of riders will try to complete the longest single line of bikes ever recorded.
RUGBY World Cup winner and former England coach Martin Johnson helped set the wheels in motion for a unique world record attempt at one of London’s iconic landmarks.
The Leicester Tigers legend joined young cyclists at St Paul’s Cathedral to launch the effort, which will see hundreds of riders try to complete the longest single line of bikes ever recorded.
The attempt – which will be ratified by Guinness World records if successful – is due to take place on Saturday, August 3, as part of Prudential RideLondon’s FreeCycle event.
Around 50,000 cyclists are set to take to the capital’s streets and enjoy an eight-mile, traffic-free loop around London.
All entrants will be invited to take part and try and break the record, which was set in Davis, California in October 2010 and stands at 916.
The Prudential RideLondon FreeCycle will be Britain’s largest, mass-participation celebration of cycling and will be open to adults and children of all ages and abilities.
The full eight-mile loop will take in world-famous landmarks such as the Houses of Parliament, Buckingham Palace, St Paul’s Cathedral and the Tower of London.
There will also be a wide range of bike-based entertainment and activities including demonstrations by the UK’s top stunt riders, art workshops, and a Strider Challenge adventure zone for children aged from 18 months to five-years-old.
“This world-record attempt is a brilliant way to put cycling in the spotlight and I’d encourage everyone – no matter what their age or ability – to have fun and help to make history on two wheels by signing up today,” said keen cyclist Martin Johnson, who will wear number one in the record attempt.
London Marathon race director Hugh Brasher, who is part of the group organising Prudential RideLondon, was also on hand to launch the world record attempt, as was Guinness World Records official adjudicator Jack Brockbank.
Prudential RideLondon FreeCycle will take place on an eight-mile route in central London on Saturday 3 August 2013. For more information please visit www.prudentialridelondon.co.uk
Photo courtesy of irb via YouTube with thanks.
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