Chocoholics everywhere rejoice! Today is the eighth annual World Nutella Day, a day to honour the small but beloved jar of hazelnutty joy.
A week after it emerged that a French couple were barred from naming their daughter after the treat, eventually settling for Ella, lovers of the chocolate spread will raise a spoon to celebrate in a – hopefully – less bizarre fashion.
Whether your tub is an ever-present feature of your day or you are the shy, reclusive midnight Nutella lover – today sees a celebration that will spread chocolatey cheer to all fanatics.
This is a call to arms for those who usually cannot be bothered to do more than just pick up a spoon and chomp away at their favourite spread straight from the jar.
On Feb. 5th, you’re invited to be part of World Nutella Day. We want to see how you celebrate! pic.twitter.com/CfD15eNEtq
— World Nutella Day (@nutelladay) January 29, 2015
Come up with a fresh recipe, make a sculpture or a sacrifice, write some Nutella based poetry, take a selfie with your favourite conserve or best of all, have a Nutella eating contest!
Once your Nutell-art is complete, get involved in the worldwide appreciation day across social media using #nutelladay and turn that guilty feeling of over-indulgence into pride and celebration.
Or take a look at SW Londoner’s very own haiku:
My love for Nutella goes further than bread
It awakens me and sends me to bed
Nutella, my love, you’ve left me for dead
— Nutella (@NutellaUSA) January 27, 201
Featured picture courtesy of esimpraim, with thanks